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The Results Are in: These Are the Most Popular Perfumes of 2023

Luckily for me, one of my favourite online beauty stores, Cult Beauty, was more than happy to help. In fact, the team shared the nine bestselling perfumes of the year so far, and some of the scents were quite surprising. If you’re interested to find out which perfumes Cult Beauty’s in-the-know shoppers are currently adding to their baskets, then […]

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The 19 Best Zara Perfumes That Should Be on Your Dressing Table

When it comes to Zara’s beauty section, you don’t want to sleep on the fragrances—many of which were created by some of the world’s top perfumers. There’s a scent for just about any mood and occasion, from fresh florals to something woodsy to ones with a little bit of spice. The best news? In true Zara […]

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These Perfume Discovery Sets Ensure You’ll Never Have Buyer’s Remorse

Whether a post-lockdown habit or simply a matter of convenience, like the rest of the world, you’ve probably started buying the majority of your beauty merchandise online, inspired by recommendations from your favourite influencers, content creators, editors, and industry experts. Nine times out of ten, it’s failsafe, and you end up with a lipstick or moisturiser […]

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Curating a Perfume Wardrobe Is an Art Form—5 Expert Tips to Consider

So, how do we go about putting together a fragrance wardrobe? Feeney recommends following these steps: 1. Identify your preferences: “Consider your personal taste in scents. Do you prefer floral, fruity, woody or fresh fragrances? Understanding your preferences will guide your selections.” 2. Day and night scents: “Choose lighter, fresher scents for daytime and save stronger, more intense […]

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I’m a Perfume Snob, But These High-Street Fragrances Smell So Expensive

With brands such as Jo Loves (which was founded by fragrance royalty Jo Malone) pairing with stores like Zara, high-street fragrances have shed their sickly sweet reputation and become seriously sophisticated. In fact, you can probably find a perfume dupe on the high street—or at least something very similar—for the most popular fragrances nowadays. So you […]

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